Sharmax, a global manufacturer of motorcycles and powersports vehicles, has deployed a Flametree AI Sales Agent to automate inbound customer inquiries across Facebook and WhatsApp in Mexico.
Automating Inbound Sales at Scale
The solution was fully deployed within a few weeks and seamlessly integrated into Sharmax’s existing marketing and sales workflows. Connected directly to paid advertising channels, the AI agent automates the first stage of inbound sales communication across Facebook and WhatsApp, ensuring that every incoming inquiry is handled instantly and consistently.
The AI agent:
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instantly responds to all customer inquiries on Facebook and WhatsApp;
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identifies customer needs and purchase intent during conversations;
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structures lead data and insights for seamless handoff to the sales team.
Results and Business Impact
Following deployment, Sharmax achieved measurable business outcomes:
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up to 500 customer conversations per day processed automatically by the AI agent;
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approximately 50% of inbound inquiries convert into qualified product interest, giving the sales team clear context for follow-up;
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approximately 10% of prospects agree to visit a physical showroom for a test ride immediately after interacting with the AI agent.
“Before deploying the AI agent, we were driving paid traffic without fully capturing its value. Today, every inbound lead is answered instantly, 24×7, which allowed us to reduce customer acquisition cost by 1.5×, without the need to expand the sales team,”
said Alex Androsenko, CMO, Sharmax Mexico
By automating the first stage of customer interaction, Sharmax now processes all inbound demand from WhatsApp and Facebook without increasing sales headcount, while significantly improving lead quality and the efficiency of paid acquisition campaigns.
About Sharmax
Founded in 2014, Sharmax operates nearly 50 branches worldwide, produces over 35,000 vehicles annually, and serves more than 100,000 riders across the Gulf Region, Asia, and Europe. The initiative supports Sharmax’s rapid growth by improving lead handling efficiency, increasing conversion quality, and reducing customer acquisition costs (CAC).
About Flametree
Flametree is an AI Customer Engagement Platform that enables enterprises to boost efficiency in customer acquisition, sales and service through AI-driven agents. Integrated with back-end systems and communication channels, and equipped with a 360° view of client products and the context of all previous interactions, Flametree AI agents communicate like dedicated account managers.